Sammy P takes you from A to C.
A is where you are. C is customers calling. I build everything in between — your brand, a fast website, Google rankings, the map pack, and the AI answers in ChatGPT — then prove it with the calls it brings in.
Real clients. Numbers you can check.
Every number below comes from Google Search Console, Google Business Profile, or a live ranking grid, measured September 2026. Named with written permission.
Page 3 → #1 on Google
- #1 for “offroad tours” across a 39-pin map grid
- 16,783 Google profile views in 90 days
- 1,121 Google reviews · 4.9★
Unranked → #1 on the map
- 20 of 20 map pins in the top 3
- +51% Google profile views, quarter over quarter
- 4.96★ · every review answered
Page 4 → Page 1
- 1M+ Google search impressions, last 12 months
- 35,000+ clicks from Google search
- 1,219 reviews · every one answered
Founder
Hi, I'm Sammy.
I'm a designer and builder in Las Vegas, a Johnson & Wales grad, and a dad to two little girls who keep my schedule honest. I started Panicci Ventures after watching great businesses, ones with happy customers and real skill, lose to competitors who were just easier to find. That gap is the whole reason this company exists.
So I build the whole path: the brand, the site, the rankings, and now the AI answers. I code your site myself, I read your numbers myself, and you can text me. Month-to-month after the build, because the only way I keep your business is by earning it.
"Your customers ask Google, then they ask ChatGPT. My job is making sure the answer is you."
One builder. Every step from idea to income.
Most businesses hire a designer, then an SEO guy, then an ads person, then someone to explain why none of it talks to each other. I do all nine, in order, so nothing falls through the cracks between vendors.
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The foundation
A: Build
Brand, logo, messaging, and a fast custom website with tap-to-call and real lead forms. Yours to keep.
Brand & Logo
A look that makes you the obvious pick before anyone reads a word.
Custom Websites
Hand-coded, fast, and built to convert. No bloated templates.
Monthly Site Care
Updates, speed, security, and technical SEO so rankings don’t decay.
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The build-out
B: Rank
The groundwork Google and AI tools use to decide who to recommend.
Local SEO & Google Business
Categories, posts, photos, and reviews managed weekly. Your profile is your storefront.
Search Engine Optimization
Technical health, on-page relevance, and content aimed at the searches that pay.
Backlinks & Authority
Earned placements that move rankings. Never spam.
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Customers
C: Get chosen
Map-pack rankings, answers in ChatGPT and Google AI, and a monthly report tied to calls and booked jobs.
Answer Engine Optimization
Win the featured snippets and voice answers people see before they click.
Generative Engine Optimization
Get named when someone asks ChatGPT, Gemini, or Perplexity who is best.
Tracking & Reporting
Calls and forms as GA4 conversions, rankings on live grids, and a monthly report in plain English.
What's your website grade?
An instant letter grade across the seven areas that decide who gets found: performance, AI-search visibility, SEO, content, conversion, accessibility, and technical foundation.
Built for businesses where one customer is worth $1,000+
If a single new client covers the month, search is the best money you'll spend. That's who I build for.
Get booked by visitors and AI trip planners
Forty million people visit Vegas every year, and more of them plan the trip by asking ChatGPT. I get tour operators, event companies, venues, and restaurants named in those answers, and on the map when they land.
See Desert Dog: page 3 to #1 → Pool, solar & HVACOwn the map when one job is worth thousands
Nobody shops page two for an AC repair in July. I build the site and the rankings to put you in the top three across the whole valley, with every call tracked back to Google.
Grade your site free → Growing brands, nationwideOne partner for brand, site, search + AI
Multi-location and national brands that want brand, website, search, and AI run together, with reporting a CFO can read.
See pricing →Proof, not promises
No mockups. A real Google result for a current client, plus where every client ranks for the keyword that pays them.
Gracie Jiu-Jitsu Warwick · Rhode Island
#1 on MapsA parent in Warwick searches “kids jiu-jitsu” on Google Maps. This is exactly what they see.
Unedited Google Maps screenshot, captured October 12, 2026. Across a 20-pin grid of their service area, all 20 pins rank top 3.
Clients on the map right now
Sept 2026Average Google Maps position across a 39-pin grid for each client's money keyword.
- Desert Dog Offroad Adventures · “offroad tours”#1
- Gracie Jiu-Jitsu Warwick · “kids jiu-jitsu Warwick”#1
- Scheme Events · Las Vegas · “event planner las vegas”#4
Live ranking grids · every client named with written permission.
Start where it makes sense. Scale when it's working.
Free grade
$0Instant letter grade across seven areas. Sixty seconds, no credit card.
Grade my site →Fixed-price audit
$97–$497Human-reviewed, delivered in 48 hours or less, written guarantee. 100% credited toward any service within 30 days.
See audits →Launch
from $2,500 + $750/moA new custom website plus Google Business Profile management and monthly care. Built for single-location businesses getting serious.
Book a call →Growth retainers
$1,250–$6,500/moFull SEO, AEO, and GEO across your market. 90-day build, then month-to-month.
See pricing →One partner. Every channel. No finger-pointing between vendors.

Cheap SEO is expensive.
A $300 plan buys you a checklist. It won't fix a slow site, a forgettable brand, or tracking that can't tell you which calls came from Google.
| Budget SEO plan | Panicci Ventures | |
|---|---|---|
| Website | “Quoted separately” | Custom-built, A-grade |
| Brand | Not their job | Logo, messaging, and look handled |
| Reporting | Rankings and impressions | Calls, leads, and booked jobs |
| AI search | “Submissions” | Entity, schema, and content AI can quote |
| Who does the work | A rotating team | Sammy, start to finish |
Field notes, not filler
Plain-English writing on local search, AI answers, and how ranking actually works, straight from the playbook we run for clients holding #1 across the valley.
Questions I get every week
How much does SEO cost in Las Vegas?
Panicci Ventures retainers run $1,250 to $6,500 a month after a 90-day build, then month-to-month. The Launch package starts at $2,500 for a custom website plus $750 a month for Google Business Profile management and site care. Fixed-price audits start at $97 and credit fully toward any service within 30 days. All pricing is public.
Do you build websites or just do SEO?
Both. Sammy designs and hand-codes custom websites, handles branding and logos, and runs SEO, local, and AI search on top. One partner, no hand-offs between vendors.
How do I get my business recommended by ChatGPT?
AI tools recommend businesses they can clearly identify and trust: a consistent name, address, and phone everywhere, strong reviews, structured data, and content that plainly answers what you do and where. That is what GEO (generative engine optimization) work builds.
How long until I see results?
Map-pack movement often shows up within weeks. Competitive SEO and AI visibility compound over three to six months. The free website grade shows exactly where you are starting.
Are there long-term contracts?
One 90-day build to set the foundation, then month-to-month. No setup fees on retainers, and you can cancel any month after the build.
Where are you starting from?
Get your free website grade: an instant letter grade across performance, SEO, and AI visibility, plus the first things I'd fix. Prefer to talk it through? Book a call anytime.
Free, instant, no credit card. Las Vegas based, serving nationwide.